Hockey season is here, and Hinny Hard Seltzer is proud to be back at Blue Cross Arena as a partner of the Rochester Americans (Amerks) for the 2025–2026 season!

Hinny Hard Seltzer is excited to announce its participation in the 2025 Ryder Cup as part of the Taste NY Program, in the NY State of Play Pavilion at the Bethpage State Park Black Course in Farmingdale, New York. The veteran-owned, New York-based craft seltzer brand will showcase its bold flavors throughout this prestigious international golf tournament.

Hinny Hard Seltzer, the award-winning, veteran-owned brand making waves with bold flavors and clean ingredients, is growing, and we’re looking for wholesale partners to grow with us.

Hinny Hard Seltzer is proud to announce its latest retail expansion with products now available at 11 Price Chopper locations across New York’s Capital Region. Known for its bold, award-winning flavors and strong commitment to quality and community, Hinny continues to gain momentum with new partnerships and fans throughout the Northeast.

Hinny Hard Seltzer is proud to announce its debut at the Saratoga Race Course as part of the Taste NY Pavilion for the 2025 racing season. The veteran-owned, New York-based craft seltzer brand will be available for sampling and purchase starting with the highly anticipated Belmont Stakes Racing Festival, held at Saratoga for the first time this June.

Hinny Hard Seltzer, the craft-made hard seltzer brand based in Upstate NY, is excited to announce its return as a proud sponsor of the Binghamton Rumble Ponies for the upcoming 2025 baseball season. Continuing its successful partnership, Hinny Hard Seltzer is set to bring its refreshing array of award-winning flavors to Mirabito Stadium, promising to elevate the fan experience once again.

Hinny Hard Seltzer, a veteran-owned business known for its inventive and refreshing flavors, is proud to announce its acceptance into the prestigious Taste New York program. This partnership further solidifies Hinny’s commitment to delivering high-quality beverages to seltzer-lovers across New York State.

Hinny Hard Seltzer, a veteran-owned business known for its inventive and refreshing flavors, is proud to announce its acceptance into the prestigious Taste New York program. This partnership further solidifies Hinny’s commitment to delivering high-quality beverages to seltzer-lovers across New York State.